Privacy Policy

Protecting your private information is our priority. This Statement of Privacy applies to
S30W24698 Sunset Dr, and First Choice Heating & Cooling LLC and governs data collection
and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to First
Choice Heating & Cooling LLC include S30W24698 Sunset Dr. The First Choice Heating &
Cooling LLC website is a information and contact site. By using the First Choice Heating &
Cooling LLC website, you consent to the data practices described in this statement.

Collection of your Personal Information
First Choice Heating & Cooling LLC may collect anonymous demographic information, which is
not unique to you, such as your:


Please keep in mind that if you directly disclose personally identifiable information or personally
sensitive data through First Choice Heating & Cooling LLC’s public message boards, this
information may be collected and used by others.

We do not collect any personal information about you unless you voluntarily provide it to us.
However, you may be required to provide certain personal information to us when you elect to use
certain products or services. These may include: (a) registering for an account; (b) entering a
sweepstakes or contest sponsored by us or one of our partners; (c) signing up for special offers
from selected third parties; (d) sending us an email message; (e) submitting your credit card or
other payment information when ordering and purchasing products and services. To wit, we will
use your information for, but not limited to, communicating with you in relation to services and/or
products you have requested from us. We also may gather additional personal or non-personal
information in the future.

Sharing Information with Third Parties
First Choice Heating & Cooling LLC does not sell, rent or lease its customer lists to third parties.

First Choice Heating & Cooling LLC may share data with trusted partners to help perform
statistical analysis, send you email or postal mail, provide customer support, or arrange for
deliveries. All such third parties are prohibited from using your personal information except to
provide these services to First Choice Heating & Cooling LLC, and they are required to maintain
the confidentiality of your information.

First Choice Heating & Cooling LLC may disclose your personal information, without notice, if
required to do so by law or in the good faith belief that such action is necessary to: (a) conform to
the edicts of the law or comply with legal process served on First Choice Heating & Cooling LLC
or the site; (b) protect and defend the rights or property of First Choice Heating & Cooling LLC;
– Age
– Gender
– Household Income
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and/or (c) act under exigent circumstances to protect the personal safety of users of First Choice
Heating & Cooling LLC, or the public.

Tracking User Behavior
First Choice Heating & Cooling LLC may keep track of the websites and pages our users visit
within First Choice Heating & Cooling LLC, in order to determine what First Choice Heating &
Cooling LLC services are the most popular. This data is used to deliver customized content and
advertising within First Choice Heating & Cooling LLC to customers whose behavior indicates
that they are interested in a particular subject area.

Automatically Collected Information
Information about your computer hardware and software may be automatically collected by First
Choice Heating & Cooling LLC. This information can include: your IP address, browser type,
domain names, access times and referring website addresses. This information is used for the
operation of the service, to maintain quality of the service, and to provide general statistics
regarding use of the First Choice Heating & Cooling LLC website.

Use of Cookies
The First Choice Heating & Cooling LLC website may use “cookies” to help you personalize your
online experience. A cookie is a text file that is placed on your hard disk by a web page server.
Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are
uniquely assigned to you, and can only be read by a web server in the domain that issued the
cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The
purpose of a cookie is to tell the Web server that you have returned to a specific page. For
example, if you personalize First Choice Heating & Cooling LLC pages, or register with First
Choice Heating & Cooling LLC site or services, a cookie helps First Choice Heating & Cooling
LLC to recall your specific information on subsequent visits. This simplifies the process of
recording your personal information, such as billing addresses, shipping addresses, and so on.
When you return to the same First Choice Heating & Cooling LLC website, the information you
previously provided can be retrieved, so you can easily use the First Choice Heating & Cooling
LLC features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept
cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you
choose to decline cookies, you may not be able to fully experience the interactive features of the
First Choice Heating & Cooling LLC services or websites you visit.

Links
This website contains links to other sites. Please be aware that we are not responsible for the
content or privacy practices of such other sites. We encourage our users to be aware when they
leave our site and to read the privacy statements of any other site that collects personally
identifiable information.

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Security of your Personal Information
First Choice Heating & Cooling LLC secures your personal information from unauthorized access,
use, or disclosure. First Choice Heating & Cooling LLC uses the following methods for this
purpose:


When personal information (such as a credit card number) is transmitted to other websites, it is
protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol.

We strive to take appropriate security measures to protect against unauthorized access to or
alteration of your personal information. Unfortunately, no data transmission over the Internet or any
wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect
your personal information, you acknowledge that: (a) there are security and privacy limitations
inherent to the Internet which are beyond our control; and (b) security, integrity, and privacy of any
and all information and data exchanged between you and us through this Site cannot be
guaranteed.

Right to Deletion
Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will:

Please note that we may not be able to comply with requests to delete your personal information if
it is necessary to:
– SSL Protocol
• Delete your personal information from our records; and
• Direct any service providers to delete your personal information from their records.
• Complete the transaction for which the personal information was collected, fulfill the
terms of a written warranty or product recall conducted in accordance with federal
law, provide a good or service requested by you, or reasonably anticipated within the
context of our ongoing business relationship with you, or otherwise perform a contract
between you and us;
• Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal
activity; or prosecute those responsible for that activity;
• Debug to identify and repair errors that impair existing intended functionality;
• Exercise free speech, ensure the right of another consumer to exercise his or her right
of free speech, or exercise another right provided for by law;
• Comply with the California Electronic Communications Privacy Act;
• Engage in public or peer-reviewed scientific, historical, or statistical research in the
public interest that adheres to all other applicable ethics and privacy laws, when our
deletion of the information is likely to render impossible or seriously impair the
achievement of such research, provided we have obtained your informed consent;
• Enable solely internal uses that are reasonably aligned with your expectations based on
your relationship with us;
• Comply with an existing legal obligation; or
• Otherwise use your personal information, internally, in a lawful manner that is
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Children Under Thirteen
First Choice Heating & Cooling LLC does not knowingly collect personally identifiable information
from children under the age of thirteen. If you are under the age of thirteen, you must ask your
parent or guardian for permission to use this website.

E-mail Communications
From time to time, First Choice Heating & Cooling LLC may contact you via email for the
purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or
other general communication. In order to improve our Services, we may receive a notification
when you open an email from First Choice Heating & Cooling LLC or click on a link therein.

If you would like to stop receiving marketing or promotional communications via email from First
Choice Heating & Cooling LLC, you may opt out of such communications by replying STOP or
clicking on the UNSUBSCRIBE button or calling our office at 262-547-2030 during business
hours.

External Data Storage Sites
We may store your data on servers provided by third party hosting vendors with whom we have
contracted.

Changes to this Statement
First Choice Heating & Cooling LLC reserves the right to change this Privacy Policy from time to
time. We will notify you about significant changes in the way we treat personal information by
sending a notice to the primary email address specified in your account, by placing a prominent
notice on our website, and/or by updating any privacy information. Your continued use of the
website and/or Services available after such modifications will constitute your: (a) acknowledgment
of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy.

Contact Information
First Choice Heating & Cooling LLC welcomes your questions or comments regarding this
Statement of Privacy. If you believe that First Choice Heating & Cooling LLC has not adhered to
this Statement, please contact First Choice Heating & Cooling LLC at:

First Choice Heating & Cooling LLC
_________________
Waukesha, Wisconsin 53189

Email Address:
1stchoice@1stchoiceheating.com

Telephone number:
2625472030

compatible with the context in which you provided the information.
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Effective as of February 09, 2021

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